With modern tools, technology, and strategies it is not that tough to gain popularity among people. But there are some key points that if followed will help become popular for certain. If you are aiming to gain popularity in the entertainment music industry in 2022 and don’t know for sure how to proceed, then you have come to the right place.
In this article, we will be discussing a few tips and tricks on How to become popular in the entertainment music industry in 2024.
Mantra 1: Create original music
Music is an art and it comes out the best if it’s original and not copied. The key to gaining popularity in the entertainment music industry in 2022 is creating original music. This will bring the best in you out to the public and also, the industry experts, financers, production homes, and potential funders will have faith in you, on your creative abilities.
Mantra 2: Be professional
Now you might think how come creativity and professionalism go in hand? Well, let me clear off the fog here. Being professional means in terms of how you pitch and approach other business musicians.
Use your original music, if you use someone else’s music give them the due credits, stay away from plagiarism, and never backstep in acknowledging others’ efforts. You could also create rights for your music to avoid later conflicts.
Mantra 3: Strong social media presence
Social networking platforms have revolutionized the entire concept of promoting, marketing and conversing with the audience. It has broken the boundaries and barriers, through social media you can connect to international fans and audiences.
To build a strong social presence, be consistent in posting your music, interact with your audience at particular intervals, keep them updated about your upcoming plans, and share the BTS photos and videos which make them relate to you more.
Social media wields considerable influence in bolstering brand visibility, extending beyond just musicians. Embracing social platforms offers an avenue for garnering feedback and suggestions from your audience.
In this digital era, the advantages of leveraging social media are boundless. Your brand and music can swiftly gain traction, facilitating widespread sharing among fans across various platforms, ultimately amplifying your popularity.
Therefore, neglecting social media as a promotional tool is a missed opportunity. This insight serves as invaluable guidance to propel your brand or personal endeavors forward.
Mantra 4: Dedicate your time for gigs
Performing gigs regularly at various places will keep a check on your public presence. It will also help you be professional while on stage and be a great step up on your path to becoming popular in the music industry.
Mantra 5: Perform hits by other musicians
Originality is the key. But it also takes time. Hence, some popular music by other musicians. Try some genre other than you’re usual to learn new and reach a diverse set of audiences.
Mantra 6: Interact with the audience
Interacting with the audience will help them relate to you more than ever. Do not limit yourself to Interacting only with music, talk about your experience, your journey, the hurdles you faced, how you formed your group, and talk about something which is only the group thing that would make people connect to you personally.
Mantra 7: Make videos
This is the point where most musicians fail. Create music videos. Small videos or big ones for entire music, dance videos on your music. Include yourself in the video if that’s possible.
You could also choose to have some unique style of dressing, presenting your group, introducing them, or even how you play different instruments. This would be the USP for your band.
Mantra 7: Collaboration:
Working together cultivates a potent synergy capable of unleashing remarkable opportunities and nurturing expertise. Musicians possess diverse musical skills, ideas, and insights, making collaboration with peers a gateway to potentially viral exposure across various platforms.
Partnering with fellow artists within the industry yields significant advantages for advancing your music career and amplifying its visibility.
Mantra 8: Live Music & Touring:
Live music and touring are essential components of every artist’s aspirations, not to mention significant revenue generators for the music industry. Taking your act on the road and performing live not only promotes your music but also enhances your brand and income potential.
For instance, my introduction to Odumublvck’s music occurred during a live concert in Lagos, Nigeria. The experience left an indelible mark, solidifying him as my favorite Nigerian artist.
Mantra 9: Streaming Distribution Platforms:
Regardless of your perceived level of popularity, harnessing the advantages of music streaming platforms such as Spotify, Audiomack, and Soundtrack is indispensable. For any music artist striving to gain recognition and popularity in the entertainment industry, leveraging these platforms to promote their brand is essential.
Uploading your music onto these platforms is a straightforward process; simply utilize a Google email to sign up and create your profile, enabling you to freely update and upload your songs. With a substantial amount of traffic from music enthusiasts, streaming music platforms offer a valuable opportunity for artists to convert listeners into fans through their uploaded songs.
Mantra 10: Radio Stations:
While some may consider radio promotion as traditional, overlooking the potential of radio stations in propelling artists to success would be a mistake. These stations play a crucial role in expanding musicians’ reach globally, airing their music regularly and often featuring them in interviews.
In essence, integrating radio promotion into your strategy can significantly contribute to your visibility and success in the entertainment industry. Additionally, remember to create original songs, discover your niche, and embrace music’s diverse styles to enhance your journey towards popularity in the entertainment world.
In summary, aspiring to gain popularity in the entertainment industry entails several key strategies: crafting original songs, showcasing live performances in local venues, distributing your music on streaming platforms, and identifying your niche while embracing unique music styles.